The ladies of Redress Raleigh are fortunate to be part of the BLDG Co. community of socially and environmentally-responsible companies such as Walk [Your City], CompostNow, Boss Manatee and others who are working to leave the world better than how they found it. Throughout this month, I will be highlighting the different companies that make up BLDG Co. starting with Boss Manatee.
Boss Manatee is a design and apparel company that believes “mankind has entered into an age where responsible stewardship of our communities and their resources a social imperative,” says founder Tim Reavis. Boss Manatee defines community stewardship as: 1) owning where you live; 20) running a business in a sustainable and efficient manner with an emphasis on benefiting the community and those working with and for you; 3) being mindful of where you products are made; and 4) practicing sustainability in your daily life.
Boss Manatee carries out the message of community stewardship through its brand, which encourages and promotes responsible stewardship by championing the thoughts and philosophies of the Boss himself -- helping us all responsibly build our future, care for the planet, and develop sustainable economic and individual practices. The Boss has assembled the most qualified individuals to be part of his “Manateam” and carry out what he calls his 20/20 Vision.
The 20/20 Vision means that for every dollar of profit the brand generates, it invests 20% locally and 20% globally through their nonprofit partners. In Raleigh (the brand’s hometown), Boss Manatee partnered with Neighbor2Neighbor, a proactive inner city support system for kids and families. Globally, the brand partnered with the Pavia Project in Venezuela to build a playground in the town of Pavia, to serve as a safe social gathering place for kids and families.
“The Boss has so much to say about the world,” said Reavis. “He’s still teaching us how to live responsibly and mindfully, so we as the Manateam are as much a part of the learning process as everyone we encounter.” For now, the company is providing a brand platform for the Boss’ thoughts, and stewarding communities to the best of its abilities as a business and as individuals.
The brand currently produces shirts, tanks, scarves and posters. Fun fact - Boss Manatee print their scarves with Spoonflower (Redress Raleigh’s workshops sponsor and an incredible print-on-demand company located in Durham, NC) and gets the scarves sewn in Raleigh.
Spending time in the office with the Boss and its Manateam, I can vouch that every day is another opportunity to learn, grow, and commit to the Boss’s vision of community stewardship. Boss Manatee invites everyone to join them!