Ryan and Nadira Hurley own Vert & Vogue, a nationally acclaimed women’s and men’s boutique in downtown Durham. V&V showcases leading American made and independent labels such as Raleigh Denim Workshop, Steven Alan, Chinti & Parker, Melissa Joy Manning and Cydwoq. Its collection also includes Triangle favorites Map of Days and Mill & Bird. Natural fibers, quality construction, timeless design, and American made production are at the heart of V&V’s green sourcing practices.
Ryan is focused on growing Vert & Vogue’s business and brand and managing its operations. He was the principal buyer at the shop for many years and often plays the role of men’s stylist.
Vert & Vogue, founded in 2008, was named a top store in America by Lucky Magazine. It’s featured in The New York Times article, 36 Hours in Durham. V&V’s a four-time winner of The Independent Weekly's Best Local Women's Boutique and Best Men's Clothing awards.